14 Best Social Proof Notification Software For Shopify

If you search for the best Shopify social proof marketing software, you will be bombarded with various names and left wondering which one is right for you.

And we can assure you, this is not one of those biased content pieces where we just boast about our product and leave you in the dark about others.

Here are the 14 best social proof notification apps for Shopify businesses, their features, pros, and cons. We help you choose the best social proof apps to boost conversions, grow sales, and increase revenue.

What is social proof notification software?

Social proof notification software creates short messages that appear as a popup on your desktop browser or mobile home screen. These notifications use social proof to show potential customers that your products are in demand.

They are opt-in alerts that show customer behavior such as purchases, product reviews, and testimonials in the form of text and rich media such as images or buttons to enable the user to take a specific action.

Benefits of using a social proof tool

Although the benefits of social proof notifications are tightly tied to how your e-commerce store plans and executes the use of them; broadly, here’s why Shopify apps use them.

• Equal open rates as email (average click-through rate for email and push notifications is 2-3%)
• Improves user experience
• Creates opportunities for more user interactions - upsells and cross-sells
• Brings real-time responsiveness
• Allows opt-ins and opt-outs
• Behavior analytics can inform your marketing strategy
• As with SMS marketing; the app, device, or browser does not need to be

A significant benefit of social proof notification tools is that it is a user-centric medium. Receipts receive information on their terms and they can change the device notification settings or unsubscribe to the notifications from social proof Shopify apps.

Features to look for in a social proof tool

• Offers engaging social proof notifications: The best Shopify apps offer different notification designs and customizable templates for recent sales, user reviews, live visitor counts, and product popularity
• Display options: Your Shopify tool should have options to present notifications as a feed, pop-up, or integrated within the text (critical for apps)
• A/B testing: Whether your goal is better retention or conversion on an offer, A/B testing within the social proof app helps determine if a message variant outperforms the baseline for the selected objective. Improve your Shopify store results by trying out variations for message wording, CTA, timing, images, and location
• Performance impact: The performance of the tool must not be affected by the page loading time or the overall Shopify website activities if other campaigns are running simultaneously
• Analytics and reporting: Look for a social proof notification tool that allows you to measure clicks, engagement, and conversions along with a clean and intuitive dashboard
• Scalability: The tool should be able to handle increased traffic, subscribers, and user interactions as your business grows
• Customer support: Your social proof notification platform should offer live chat and support from customer service reps to ensure you get the help you need when you need it

Best 14 social proof tools for Shopify to boost your e-commerce conversion rate

1. Fomo

Okay! Maybe we’re a bit biased here, but Fomo is the best Shopify social proof app for your brand. You can easily install and customize it according to your requirements, and it will be good to go.

With Fomo, your visitors see customer interactions in real-time. Facilitate high-converting user journeys with geo-targeting, insights, roundups, and page rules using Fomo’s automated social proof solution.

And we know how important it is to be able to track analytics accurately. So to make it easier, Fomo has a dashboard where you can see all your conversions, clicks and impressions.

You can take it a step further with push notifications and re-engage your audience with abandoned cart notifications to increase your sales and also announce those limited time deals on your store.

Features

• Theme builder: Select from pre-built push notification themes and tailor them to your creative vision
• Personalized user experience: Fomo adapts to your users' preferences by translating messages into over 29 languages, depending on their location
• Insights: Take out the guesswork on how to increase your conversions. Fomo crunches 10 billion data points every hour to generate insights that help optimize your on-page conversions
• Refined settings: Over 30+ controls allow you to optimize conversions and know your customers better
• Geo-location: Show your subscribers content from their area
• Analytics: Seamlessly integrate Fomo with Google Analytics or Scorecard to track and analyze click-through conversions
• Design customizations: Create push notifications that align with your brand strategy, experimenting with various backgrounds, rich text options, and color schemes
• Campaign automation: Create engaging user experiences based on specific user actions and triggers in the customer journey, such as custom popups on selected pages like the checkout page

Pros and Cons

2. TrustPulse

Let’s assume you want to let your casual site visitors know that they aren’t the only ones checking out your Shopify products. TrustPulse’s social proof app for Shopify helps you leverage the power of recent sales popups to achieve that and drive more revenue from your online store.

Show casual browsers that other customers are actively purchasing what you’re selling, to increase their trust and need for your products.

Sometimes your website and mobile app visitors need a friendly nudge in the form of real-people notifications to tip the scale in your favor and a social proof notification app does just that.

Features

• Show the live stream of any event on your website from purchases to email newsletter subscriptions
• On-fire notifications on landing and checkout pages show how many people are taking action in real-time
• Smart targeting shows your social proof notifications to the right live visitors at the right time

Pros and Cons

3. Sales Popup Conversion Pro

When you show visitors what other customers are buying, they’re more likely to buy those products. Sales Popup Conversion Pro allows you to show that people love certain products so much that they run out of stock quickly.

Plus, use trust badges, FOMO badges, limited edition or low stock badges, and exclusive badges to make your store more trustworthy so that fewer potential customers walk away from your Shopify store.

Features

• Create urgency for your products among users and speed up the sales process with a countdown timer
• Persuade visitors to buy now with a stock countdown
• Free shipping bar lets users know they can return products and receive them without paying additional shipping fees

Pros and Cons

4. Nudgify

Nudgify’s social proof app for Shopify turns real-time data into social proof. What sets it apart from others is that Nudgify is built within Shopify so you don’t have to leave the platform to integrate it with your Shopify store.

Show your customers what they don’t usually see including who else is online, what they’re buying, and reviews in the form of user-generated content. Make your website feel more human with non-intrusive social proof notifications.

Features

• Nudgify's pixel automatically captures new email submissions, requiring no setup effort on your part
• Create goals and set target URLs to track assisted conversions
• Use the Nudge Builder to upload images, set timings and behavior, and add interactive features

Pros and Cons

5. Qikify

One of the distinct ways to show social proof is by using recent sales notifications. This popup serves two purposes – it tells visitors your products are popular and encourages them to purchase before they’re sold out.

Qikify’s Shopify social proof app induces a sense of urgency and scarcity with different types of push notifications such as cart countdown, popular items, and recent sales notifications.

From increasing engagement and promoting your campaigns to upselling products with higher AOV (average order value); Qikify’s social proof notifications app does it all.

Features

• Sold count induces scarcity and FOMO in subscribers
• Use the promotional bar to highlight campaigns on product pages and make discount announcements
• Show recent purchases, sales popups, and a visitor counter to cross-sell products

Pros and Cons

6. ProveSource

ProveSource social proof app for notifications makes your customer’s online experience as compelling as visiting a real place. Generate more sales by highlighting recent orders, product reviews, and recent customer behavior on your website.

As per a case study, an online Shopify store tailored ProveSource’s notifications to cater to visitors on different product pages and at different stages of the conversion funnel. For example, the product pages show customer reviews to build confidence in first-time buyers whereas blog pages have messages to encourage blog readers to visit the shop.

Features

• Manage the display time, speed, delay, and other aspects of your notifications with time-based rules
• Display all-time events to maintain engagement, especially if your visitor count is low
• Mobile responsiveness ensures your notifications are responsive and display seamlessly on mobile websites

Pros and Cons

7. Fera

If you’re an e-commerce business owner struggling to show that your website is alive with the latest purchases, Fera’s review app on Shopify comes to your rescue. Import reviews from platforms such as Google, Yotpo, Facebook, and Etsy and automate request scheduling to collect customer feedback.

In addition to popups that display recent sales and viewer information, Fera allows adding banners, carousels, buy-one-get-one-free deals, and countdown timers to your website to build trust and boost sales.

Features

• A/B test different types of notifications and see which works
• Reviews are SEO-optimized to appear in Google search results
• Product groups combine customer reviews, photos, and videos across similar products

Pros and Cons

8. Proofly

Create automated and high-converting social proof notifications on your landing page, Shopify store, or e-commerce website with Proofly.

Use social proof to show your best seller products. As customers trust popular products, make their purchase decision easier with informational notifications about products other customers love. Identify popular products and put them front and center in your notifications.

Features

• Present customer review notifications to nudge first time visitors to purchase your products
• Show your visitors that they aren’t the only ones on your website with live visitor notifications
• Show a large number of visitors that did a particular action to drive more traffic to important pages

Pros and Cons

9. AfterShip Popup (previously Automizely)

AfterShip Popup is an easy-to-use marketing form and popup builder to show social proof on your website and drive revenue.

Whether you’re looking to notify visitors about a new product launch or special holiday sale, the one-click integration syncs the contact list between the Aftership Popup form and Shopify.

Create a popup from a pre-built library of templates, track the performance of the popup campaign, and offer a personalized shopping experience with AfterShip.

Features

• Add one-time unique coupon codes with target reminders to your social proof popups
• Get real-time statistics on views, conversions, and subscriber count for respective forms
• Choose between embedded forms and popups to capture leads with control over timing, targeting, and frequency

Pros and Cons

10. Nextsale

Do you know of the concept of consumer skepticism for new products? It means consumers distrust the claims made by the brand in relation to the marketing of any product.

Social proof helps overcome consumer skepticism since the customer shares their feedback on the product.

Nextsale’s Shopify social proof fomo app for online store owners lets you display sales, add reviews, and show counter notifications to reduce the perceived risk of a purchase decision which leads to increased sales conversions.

Features

• Specific on-page targeting based on devices, sources, and data to compare behavior and display relevant data
• Create funnels to display personalized notifications based on the customer journey
• Advanced campaign analytics to track data and analyze trends

Pros and Cons

11. Evidence

Evidence has multiple conversion tools to trigger the right emotions that convert website visitors into customers.

When people are not sure what to do on your site, they look at the actions of others. Use Evidence’s social proof notification software to display recent purchases and let your existing customers do the selling for you.

The best part, add social proof to your store design in three steps: copy the code and paste it on your site, show visitors how other customers are purchasing your products by connecting with other tools, and see improvement in conversions with real-time social proof.

Features

• The live editor for your notifications allows you to see changes in real-time
• Customize the animations from your notifications with 100+ entry and exit animation templates
• Insert merge fields from your data source including names and product information

Pros and Cons

12. Provely

Provely’s social proof software has 13 types of notifications to increase engagement and conversions based on physiological triggers on your e-commerce site.

Use Provely’s notifications to re-engage with inactive customers by displaying special offer notifications to apply at checkout. Generate more opt-ins and leads with live conversions as social proof.

Features

• Incorporate in-line text elements of scarcity text and social proof across webpages
• Add a countdown timer for time-sensitive deals
• The low-stock notification syncs with your cart’s inventory

Pros and Cons

13. WiserNotify

Luxury, beauty, fashion, retail, and other e-commerce store owners use WiserNotify’s notification software to optimize their customer journey with inline social proof messaging at every interaction.

Display personalized FOMO and social proof recommendations on the product listing page, detailed product page, and checkout page to increase your Shopify store conversion rate.

Experiment with different messaging including authority, hotseller, add-to-cart, and urgency notifications to decrease bounce rates and reduce cart abandonment.

Features

• Customize sales popups to increase your sales
• Personalize social proof with geo-targeting
• Display purchase notifications on the checkout page with reviews from social media

Pros and Cons

14. SalesPop

Automate creating social proof notifications with SalesPop so that you spend more time focusing on growth and revenue-driven activities.

Deploy psychological triggers ranging from Cart Activity Pops, Order and Payment Pops, Live Activity Pops, and Recent Activity Pops on your Shopify app store.

Features

• SalesPop’s notifications are easily brandable to look and feel non-intrusive
• No coding required to customize the look and feel of your social proof popups
• Lightweight and loads after the rest of your site

Pros and Cons

Choosing the best Shopify app for social proof notifications

With different software for social proof notifications available on Shopify app store, choosing the right notifications tool for your business is overwhelming.

If you’re adding a social proof notification tool to your Shopify website for the first time, we recommend you start with installing Fomo. Fomo is designed for both first-time and advanced users to instantly start showing social proof on Shopify stores.

What e-commerce brands love about Fomo is that it allows you to showcase customer data on your store in real-time, with over 100+ integrations and no-code setup. If you’re looking to use geo-targeting, A/B testing, and add page rules based on the user journey to boost Shopify conversions, sign up for Fomo’s demo.